Dairy Department
Large-scale dairy signage and coordinated category markers organize the refrigerated cases while strengthening department visibility.
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Frozen Foods
Oversized dimensional lettering and bright green graphics give the frozen department a bold, easy-to-identify presence.
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Pharmacy
Oversized blue lettering and integrated directional signage make the pharmacy easy to identify within the broader store environment.
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Front End
Green overhead structures, checkout numbering, and Valley Proud graphics bring a cohesive identity to the store’s front end.
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Produce Education
An informational graphic uses vegetable colors to add helpful nutrition-focused messaging within the fresh department.
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Bakery Detail
Dimensional lettering, bold yellow graphics, and specialty-cake signage give the Bakery Bar a distinctive branded identity.
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Black Angus
A large framed Black Angus Beef graphic creates a strong focal point above clearly identified meat categories.
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Aisle Marker
A clean illuminated aisle marker combines department numbering with branded landscape graphics for easy store navigation.
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Save Mart Exterior
Large illuminated Save Mart branding gives the storefront a clear and recognizable presence from the parking area.
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Fresh Produce
Abundant produce displays sit beneath prominent Central Valley Fresh branding that reinforces the department’s regional character.
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Fresh Beverages
Simple category signage organizes the refrigerated juice section while maintaining the clean visual language of the fresh department.
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Valley Fresh
Green environmental graphics and prominent dimensional lettering connect refrigerated foods and produce under the Central Valley Fresh identity.
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Bakery Bar
Bold yellow graphics and dedicated dessert signage create an energetic bakery destination for breads, pastries, cakes, and sweets.
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Market Deli
Oversized dimensional lettering and a bright orange backdrop give the deli a clear, highly visible destination within the store.
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Fresh Meat
Large-format graphics, category markers, and coordinated signage organize the expansive refrigerated meat department.
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Meat & Seafood
Bold department signage and a visible service counter define the meat and seafood area while highlighting fresh and grilled-to-order offerings.
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The flagship banner of The Save Mart Companies, with over 80 locations in California and Nevada, has been serving customers since 1952. Save Mart’s mission is to provide its customers with fresh and local products and to present them in a convenient, modern grocery store.
KRS has added value to their stores by producing and installing a vibrant décor and signage package that highlights the local area, giving their customers an elevated shopping experience.
THE OUTCOME
KRS improved Save Mart’s design, adapting their package to various store types and sizes. We also value engineered some of their complex designs, finding ways to save on costs without losing the overall aesthetics of the brand.
KRS has added value to Save Mart stores by producing and installing a vibrant décor and signage package that highlights the local area, giving their customers an elevated shopping experience.