Urban Storefront
Large-scale ACME branding gives the redesigned University City location a strong presence within the surrounding urban corridor.
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Deli & Bakery
Clearly defined deli and bakery departments support the store’s full-service grocery offering with convenient fresh-food options.
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Bakery Market
The bakery combines prominent department signage with organized merchandising to make fresh and packaged baked goods easy to shop.
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Prepared Foods
A highly visible kitchen area brings prepared foods into the store’s broader mix of convenient, full-service offerings.
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Butcher Market
Bold meat and seafood signage helps define a specialty department designed to expand variety within the urban grocery experience.
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Fresh Produce
Open produce merchandising creates a prominent fresh-food destination suited to the needs of students, faculty, and neighborhood shoppers.
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Floral Department
The floral area adds another full-service amenity while contributing color and variety near the front of the store.
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Dine-In Area
Dedicated dine-in and café checkout signage supports the convenience-focused experience planned for the University City customer base.
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Dairy Department
Distinctive department graphics give the refrigerated milk section greater visibility within the redesigned store.
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Butcher Detail
Layered graphics and dimensional signage reinforce the identity of the meat and seafood department within the updated design.
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Café Checkout
Clear café checkout and dine-in graphics help organize a convenient food-service experience within the store.
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Floral Market
Integrated floral and gift displays extend the store’s department mix beyond traditional grocery essentials.
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Fresh Food Hub
Deli, bakery, and prepared-food departments are grouped into a clearly defined fresh-food zone that supports convenience and variety.
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University City
The redesigned ACME establishes a modern full-service grocery presence serving the University of Pennsylvania community and surrounding neighborhoods.
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KRS partnered with The Albertsons Companies on the redesign of ACME Markets in University City, Philadelphia, transforming the former Fresh Grocer location into a modern, full-service urban grocery store. The store serves the University of Pennsylvania community and surrounding neighborhoods, including students, faculty, and local residents.
The redesigned grocery store incorporates fresh produce, prepared foods, specialty departments, and community-focused amenities. The design approach emphasized convenience, variety, and a local touch, aligning the store with the needs of an urban campus environment and contemporary retail trends.
THE OUTCOME
Through a design strategy rooted in local context and modern grocery retail, KRS helped ACME Markets deliver an updated supermarket experience that enhances the University City corridor and supports the surrounding community.
Who says a campus grocery store can't be a destination?