Beer Cave
The beer cave pairs refrigerated merchandising with a regional map graphic that connects the store to Rexburg and nearby outdoor destinations.
VIEW BRIEF
Checkout Counter
Red fixtures, pendant lighting, and mountain imagery give the front counter a strong Nitro identity rooted in the surrounding landscape.
VIEW BRIEF
Convenience Store
Open merchandising, quick-serve food, cold drinks, and snacks create the expanded c-store experience envisioned for Nitro Station.
VIEW BRIEF
Nitro Entrance
Large-scale exterior signage gives the remodeled property a bold new identity while establishing Nitro Station as the site’s central brand.
VIEW BRIEF
Local Community
Framed community graphics celebrate local schools and families, reinforcing the neighborhood character built into the Nitro concept.
VIEW BRIEF
Cold Drinks
A large refrigerated beverage wall combines clean graphics and organized merchandising within the store’s modern convenience format.
VIEW BRIEF
Coffee Station
Branded coffee equipment and red pendant lighting create a distinct beverage destination within the convenience store.
VIEW BRIEF
Local Adventure
A custom regional map highlights Idaho, Wyoming, national parks, and nearby destinations to connect the interior with the area’s outdoor culture.
VIEW BRIEF
Krispy Krunchy
The in-store kitchen adds quick-serve food to Nitro Station’s mix of convenience offerings with a dedicated branded service counter.
VIEW BRIEF
Nitro Exterior
Bold Nitro Station branding unifies the remodeled service station, convenience store, and neighboring tenant spaces into a modern roadside destination.
VIEW BRIEFTHE BRIEF
A long-standing local service station in Rexburg, Idaho was given an all-new life as Nitro Station, a modern, community-driven destination designed by KRS. Nitro envisioned expanding into the convenience store market with a bold, upscale and family friendly concept that reflects the local community. KRS guided the entire process, designing both the interior and exterior to capture the spirit of outdoor recreation that defines the Rexburg area.
The remodeled site transforms a former car repair station into a dynamic multi-tenant property, featuring an expanded c-store, a Swig beverage shop, and an oil change service. Nitro Station attracts steady traffic with offerings like slushies, hand-dipped ice cream, and quick-serve favorites from its in-house kitchen. A special performance fuel pump caters to off-road enthusiasts heading to nearby sand dunes, reinforcing the brand’s adventurous energy.
Rooted in a commitment to high quality and superior service, Nitro Station combines bold design, local character, and thoughtful amenities to set the stage for a new prototype in the Nitro brand’s evolution.
KRS helped transform a former service station into Nitro Station, a multi-tenant retail destination that serves as a community hub